Case study
Founder Diagnostics
A Founder Readiness Diagnostic for current owners and would-be founders.
The project
FounderDiagnostics.com helps current business owners and would-be founders take an honest look at where they stand. Visitors start with a free quick diagnostic, which leads into an in-depth SWOT analysis of strengths, weaknesses, opportunities and threats.
What I did
A dark-theme revamp
I redesigned the site around a bold dark theme so the diagnostic feels focused and easy to follow.
A backend with email notifications
I connected a backend that stores diagnostic submissions and sends email notifications when a diagnostic is completed.
SEO groundwork
- Unique titles and meta descriptions for each route
- A sitemap
- Google Search Console setup
Content
I wrote and published the site's first two blog posts:
Let's Talk
Have a project in mind, or just a question? I'd be glad to hear from you.
stephen@stephenango.com